Ed began his expedition in April 2008 and hopes to finish by August 2010. It is a world-first expedition, first and foremost, and it is designed to draw attention to the complexities of the Amazon rainforest.

Red Flag became aware of Ed's expedition when it was reported his headline sponsor had withdrawn support due to the economic downturn. Ed was over halfway through his journey in one of the most hostile territories on earth and he had just £4 to his name. He had no means of buying provisions and vital equipment, he could not afford to hire guides, but he was not going to quit.

Ed's story is one of hard work, sheer bloody-minded determination and a never say die attitude – it represents everything that Red Flag stands for.

To learn more about Ed and his expedition click here